Datacard Group was recently awarded a BMA Silver Award in the ‘public relations campaign’ category for its efforts on a global Secure Issuance Anywhere™ campaign. The campaign—which was designed to help promote Datacard Group’s scalable platform of products and solutions, including flexible hardware, software, supplies, consultation and project management for card and credential management—featured securing exposure in leading trade publications, a featured bylined article, as well as trade show promotions and other outreach that resulted in numerous media inquiries.
Entries were reviewed by a panel of independent judges from across the country representing agency and corporate marketing professionals, and winners were announced at the Denver Art Museum on May 4th, 2012.
“We are extremely pleased to have been awarded this top honor from a leading organization such as BMA,” said Melissa Prosen, director of brand and communications for Datacard Group. “As an organization that continues to offer creative and innovative marketing ideas, we are proud that our work has gained recognition among our peers, as well as help increase our brand awareness to the markets we serve.”
Organizations worldwide use Datacard® secure ID and card issuance solutions to issue millions of financial cards and identification documents each day. This includes applications for government, financial and other markets. Datacard Group has offices throughout the globe with a service and support network that covers more than 150 countries.
Datacard Group’s Colorado office is based in Englewood, Colo. For more information about the BMA Gold Key Award winners, please visit http://bmacolorado.org/goldkey/cf_winning_entries_list.cfm.